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Article: The story behind ALL TIGERS

Het verhaal achter ALL TIGERS

The story behind ALL TIGERS

A natural and vegan lipstick and nail polish that also does what it's supposed to do? Yes please!
Discover the story of Alexis Robillard, founder of ALL TIGERS, here:

"When my daughter started to become interested in make-up, I noticed that on the one hand there were a lot of trendy brands on the market, but unfortunately not so clean. On the other hand, the 'green' brands were not trendy at all...
I soon realized that many around me were switching to a more natural lifestyle in terms of diet, facials, hygiene products, but without taking the step to makeup.

We often read that a woman swallows up to 2 kg of lipstick during her lifetime. The number is undoubtedly extreme, but still.
A lipstick, it is mainly derivatives of petrochemicals combined with other questionable chemical components, ingredients of animal origin ... Who wants that on the lips?

This is how ALL TIGERS was born. The natural lipstick was born.
When we are called ALL TIGERS it is because we have much in common with the tiger, so impressive, so powerful... and yet so endangered. A bit like us in the end, the choices manufacturers make for us are a good example of this...

The perfect lipstick is natural or organic, vegan and combined with the expertise of makeup professionals and recommendations from an entire Instagram community to create the best possible product.
The result: a stylish and committed beauty brand for the modern, powerful woman.
More recently we followed the same steps to create the ALL TIGERS nail polish, with the same philosophy and the same values.

Thank you for the support, because the adventure promises to be great. "

See you soon,
Alexis Robillard, Tiger in chief


Why choose ALL TIGERS?

- Formulas that meet all the demands of the modern woman, easy to apply, long lasting and super comfortable. A liquid color that does not dry out the lips due to its composition based on vegetable oils!
For the nail polishes: impeccable hold and shine.
- Top colours, chosen by women themselves, for all styles and skin tones. 12 different colors of nail polish and 17 different shades of lipstick. From daring to chic, stylish with the aim of highlighting feminine power.
- A particularly stylish design packaging, made from materials that are kind to the planet.
- Up to 100% natural ingredients depending on the color, if possible from organic farming.
- No animal ingredients.
- 1% of the turnover of ALL TIGERS is donated to the Poh Kao association that supports initiatives to protect the wild tiger in Rajasthan.

      Discover ALL TIGERS here